I have seen a few other bloggers do a similar post where they take one brand and do an overview of the products they have tried and which ones were a hit and which ones were a miss. I have yet to see anyone do a brand look at No 7 Cosmetics, which is available at Boots classifying it as a drugstore brand, and I really like this company. So for a look at the best and blah products they have, please keep reading.
Firstly, I want to be clear that this is not sponsored and is simply me wanting to focus on a particular brand and to clear up any misconceptions let me start by telling you what I love about this brand:
1. It is affordable and easily purchasable in the UK, at least.
2. Products are hypo-allergenic which means they are great for sensitive skin or people with skin conditions like eczema and psoriasis.
3. They are not only a makeup brand but they do some brilliant skincare products too.
4. For a drugstore brand they have a great range of shades in their foundations and concealers which is key. Some foundations from the drugstore only come in four-eight shades.
5. Their packaging is usually very nice, but not too fussy. Just simple, clean and well-made products. I think it is a brilliant everyday makeup brand, the majority of products I have tried do what they claim, they are relatively inexpensive and many of them are just as beautiful on the skin, if not in its packaging, as makeup items from Bobbi Brown or Sephora.
Now onto the products I have tried and put to the test, let's start with skincare and then move onto makeup.
Soft & Soothed Gentle Cleanser (£8) - beautiful basic and one of the first products I ever bought from No7. This cleanser is very gentle it is marketed towards those with dry skin, but I have combination skin and found it worked perfectly on me. It removes my makeup and leaves my skin feeling soft and clean, a great product to use before bed. It does say it is fragrance free, it has a very inoffensive scent which is lovely, very soothing.
Beautiful Skin Cleansing Oil (£11) - one of the best skincare products they do, an oil-based cleanser is brilliant for removing eye makeup or any product, like liquid lipsticks, that is more stubborn. As someone with skin that tends to be oilier, I really enjoy this product. It leaves my skin feeling very soft and doesn't make my combination skin any oilier, which is what I feared. You get a decent amount of product (150ml) so I think it is worth it. I am keen to try out other cleansing oils as that is the nicest way to remove makeup.
Youthful Replenishing Facial Oil (£23) - this is a product ideal for those who want more moisture and radiance in their skin, for me I think it is a little overpriced. You get 30ml which isn't much product, and as an affordable "drugstore" brand I would expect even a more luxurious skincare item like this one to fall under the £20 bracket. I would skip this and get the Vitamin E Facial Oil from The Body Shop, this is £15 and you get 28ml of product.
Renewal Microdermabrasion Face Exfoliator (£11) - a good exfoliating product for the face is key to any good skincare regime, it is stated that you can use this twice a week, you massage it into the face for a minute. It adds a boost of radiance to the skin, giving it new life. I love it as much as the Vitamin C Microdermabrasion Scrub from The Body Shop and that retails for £15, so this is a slightly cheaper option.
Beautiful Skin BB Cream for Normal/Oily Skin (£13.50) - yay onto the makeup! This BB cream only comes in two shades which is the only thing I have against it. I have the shade Medium which works for me, it's not perfect but it will do. Quite light coverage but it does offer some, noticeably even skin tones and still manages to look like skin. Comfortable to wear and quite long-lasting, a go-to product for me in the summer months.
Beautifully Matte Foundation (£13.50) - a fantastic foundation for oily skin because it leaves a true matte finish, almost too matte but this can easily be countered with highlight, blush and contouring/bronzer. I would urge you not to skip some shading on the cheeks and nose as it can leave your skin looking flat otherwise because it is quite full coverage. I love it, it stays on all day and can easily be sheered out with a moisturiser or a drop of oil. It doesn't look heavy or odd and wears beautifully. I love a matte finish.
Airbrush Away Foundation (£16.50) - this comes in 14 shades, I am not a fan of this foundation. I feel like it emphasises my pores and I'm just not about that life. What I do like is their colour range which is fantastic and that they have the same shade names as their other foundations. I am Wheat in all of them. No7 also offer a Match Made service so they can ensure you get the right foundation to match your face. If you want it to match your neck, let the lady know and she will hook you up. I think if you have drier skin you might like this foundation, some people really love it so it could work for you.
Instant Radiance Under Eye Concealer (£13.50) - this is one of the more blah products for me, I don't think it has enough coverage to be called a concealer. It is similar to the MAC Prep & Prime and if I use it, I'll use it on top of my Collection Lasting Perfection Concealer to add a bit more brightness. Overall, not worth the bucks.
Match Made Concealer (£7.50) - much better concealer, with great coverage, it is long-lasting but not heavy. An amazing shade range, I am keen to try the darker shade as a contour. I love stick concealers because they are creamy and can be blended out so easily with a dampened beauty blender.
Shimmer Palettes in Rose and Caramel (£13.50) - these two shimmer palettes are gorgeous highlights. They look so pretty, I would use Caramel as a highlight and Rose as a blush but if you are fair-skinned a pinkish highlight would be more flattering so try out Rose. They also work really nicely on the eyes and think they are dupes for the Bobbi Brown Shimmer Bricks.
Contour and Highlight Brush (£14) - I haven't tried any of their brushes but the shape of this one reminds me a little of the Kat Von D Shade and Light brush, it is dual ended with an angled slim contour brush on one side and the fluffy blending brush on the other. Worth checking out if you like to contour, or can't get your hands on the Kat Von D Brush.
Gel-Look Shine (£7) - they are more expensive than the Gelly Paints from Barry M but they come in such lovely colours. Rose Gold, Blissful and Golden Sands are my favourites, perfect neutrals.
I hope you enjoyed this post, they have so many other products available, I have barely scratched the surface. I have yet to try their lipsticks, blushes or eyeshadows but I have heard fantastic things about them all. I really like the cohesiveness of the brand, they match you to your shade and find the ideal foundation for you based on your skin type and needs. They then give you a little card with all the lip colours that compliment your foundation shade. It is just so well thought out and nice, top brand. Let me know if you liked this style of post in the comments and what brands or other products you would like to see me review. If you think there is a product I have to try, don't hesitate to tell me I am always searching for new products. Thank you so much for reading. Take care.